Curious about the daily life of a museum director? Carolien from Leisure Link spent a day with Arnoud van Dommele, the Business Director of the Mauritshuis, and discovered just how diverse and challenging his job is. From meetings on security and sustainability to ensuring the visitor experience and company culture, Arnoud plays a crucial role in keeping all departments running smoothly. Read on for an exclusive look behind the scenes at the Mauritshuis and the driving force behind the success of this iconic museum!

A day spent shadowing the director of the TheaterHangaar in Katwijk. What does a theater director's day look like? Are there similarities with museums or attractions and what is unique to the theater world? What is on this director's plate?

Requesting a review for online scores is now very common. But asking (potential) visitors about their findings is also very valuable for improving the content, hospitality, organization and experience.

It is a golden formula to put the spotlight on a specific theme or a specific region: a themed year. However, there is a lot involved in the organization. Carolien Nederlof and Elizabeth Stoit talk about successes, challenges and learning points.

Over the last 30 years, the amount of leisure time has decreased and is increasingly perceived as fragmented. At the same time, the number of visits to cities, leisure facilities and catering establishments has been rising sharply for years. It has been a while since Joe Pine introduced the experience economy (1998), which is mainly about perception and experiences rather than products and services. How important is leisure for Dutch people?

Determining the number of visitors is essential for a museum, attraction, sauna complex, indoor play paradise or theater in the business case and the associated operation. The number of visitors is often determined by means of a feasibility study. High numbers regularly appear in plans for a new attraction, experience or museum. How realistic is a certain number of visitors? What factors influence feasibility?

Translating royal roots into touristic result, lessons learned from various cases.

What can an iconic event mean for citybranding?